instagram stories ads

Instagram Stories Ads: A Game-Changer for Advertising

Remember when Instagram launched Instagram Stories, the Snapchat-like feature everybody's been talking about? Well, now the platform is venturing into the next natural stage for digital platforms: advertising with Instagram Stories ads. To be fair, advertising...
social media in 207

9 Questions We All Have About Social Media in 2017

Marketers are expecting a lot out of social media in 2017. Predictions for social media in the future include more interactive social experiences and more effective marketing tactics. Social media trends 2017 will greatly...
Facebook stories

Will Facebook Stories Be the End of Snapchat?

Heard the big news yet? Facebook is launching yet another Snapchat-like feature: Facebook Stories. Result: rampant predictions all over the Internet about Snapchat's possible demise. The way this works is, Facebook Stories will allow users...
Black History Month

18 Ways to Celebrate Black History Month This Year with Video

People of all races come together annually for Black History Month observance. However, coming up with Black History Month celebration ideas can be a challenge for some people. Video offers an engaging online setting that...
vine shutting downvideo

Vine Is Dead: Why Twitter Discontinued the Popular Social Video App

Vine is dead. It's official. The social video app was home to over 200 million monthly active users, but this wasn't enough for Twitter. Although Vine getting shut down is sad news for many...
vertical video

Vertical Outrage: How Vertical Videos Will Crowd Out Horizontal

Let’s be honest: people hate vertical videos. Seriously, they cannot tolerate them. If you google the phrase “vertical video”, you will get a bunch of blogs that are eager to tell you why you...
video landing page

Why Top Email Marketers Use a Video Landing Page

While marketing videos are in the explosion stage of growth, the savviest email marketers are upping their game by using a video landing page.  Find out why expert email marketers are using video to increase...
twitter livevideo

#GoLive: Twitter Live Streaming is the Next Big Thing in Social Media

Finally. The #GoLive Twitter campaign has launched. Now, Twitter live content is available to create and view for all Twitter users. Twitter is a little late in the game, considering Facebook, Instagram, and YouTube have...
programmatic advertising

Programmatic Advertising & Its Impact on Video Marketers

Programmatic advertising with video is expected to nab a 75% share of digital video advertising in the US by 2018. In fact, 2016 showed a 39% increase from the previous year. What is programmatic...
Instagram Live Video

The Ultimate Guide to Using Instagram Live Video

You may have heard the recent buzz about Instagram rolling out a live video feature for its users. The mobile photo sharing giant has finally confirmed that its new feature includes the option to...

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